LaunchBoom is a marketing agency that helps companies lauching new  products on Kickstarter or Indiegogo in order to manage the entire crowdfunding process from start to finish. They were tasked with a new token sale for Matryx, a new cryptocurrency and platform intended for decentralized public collaboration on ideas that will drive research and innovation.

Matryx consists of a bounty system, a library of digital assets, and a marketplace. Problems are posted, along with a bounty for a verified solution. Users then collaborate to solve problems, share results, and earn rewards. Rewards are given to all relevant contributors, and all submissions are added to the Matryx library and marketplace for future purchase.

We created this animated explainer video on a tight timeline to help generate awareness of the platform in lead-up to the initial coin offering (ICO) and to help explain how the platform works. Learn more about our animated explainer video production services and see more examples of our work.