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Blog

Posted By: Andrew Muir Categories: Script Writing Posted: July 23, 2014

Thinking Outside the Box to Make Your Video Stand-Out

What exactly is the box and how do you think “out” of it when producing a marketing video for your business?

Posted By: Jeff Pelletier Categories: Strategy Posted: June 26, 2014

Why Video Case Studies Are So Effective

What makes video case studies so effective and how can they help your business?

Posted By: Andrew Muir Categories: Script Writing Posted: May 6, 2014

Why Storytelling Matters

Far from just a marketing fad, storytelling is a big part of who we are. But what does ‘storytelling’ really mean, and why has it become so popular?

Posted By: Andrew Muir Categories: Video Production‚ Script Writing Posted: April 8, 2014

8 Benefits of Hiring a Professional Scriptwriter

You’ve heard it before, “It all starts with the script”. So why not just write the script yourself? Here are 8 benefits to hiring a professional.

Posted By: Jeff Pelletier Categories: Script Writing Posted: March 13, 2014

How Long Should a Video Be? 5 Things to Consider

How long should a video be, and s there an ideal length? Forget about a one-size-fits-all approach. Here are 5 things to consider instead.

Posted By: Jeff Pelletier Categories: Metrics & Reporting Posted: January 28, 2014

3 Indications Your YouTube Video Is Too Long

Using YouTube for marketing your business, but not getting the results you were hoping for? Your video might be too long.

Basetwo Media is a video production company with offices in Vancouver and Toronto that helps organizations across Canada to communicate and educate with video.