Audience retention is perhaps the most powerful yet poorly understood metric, but it can also be a little misleading.
Platform needs to be considered in your video marketing strategy, and we’ve got 5 reasons why videos should be platform specific that will help you see why.
It’s tempting to use an existing video in a trade show booth, but you need to consider a few things to take full advantage of the opportunity to stand out using a trade show video.
If you’re considering using video to market your SaaS (software as a service) product, we’ve got a few tips to help you get better results.
Filming at your office can be cost-effective and convenient for those staff members being interviewed or featured in the video, but it can also be quite disruptive to your regular operations and things don’t always go as planned. But there are several ways for your team to prepare so the shoot can go as smoothly as possible.
We’ve got some key take-aways from WistiaFest 2016, including predictions on the future of business video, and some exciting new features in the Wistia player.