Each day, we’re bombarded with videos posted to social media platforms and sent to us by email. There are many reasons why people choose to share a video online, but first and foremost the video must resonate with the viewer in some way. While there is no secret recipe for a viral video hit, there are a few ingredients that can increase the chances of your videos being shared.
An image is worth 1,000 words, and people seem to want to read less and less. So how could including a flashy video right on your home page be bad, and are there times when including an autoplay video might be okay? Here are a few considerations to help you rethink the autoplay home page video.
YouTube recently launched native End Screens, which allow you to choose thumbnails from your other videos as overlays in the last 5-20 seconds, along with calls for viewers to subscribe to your channel, and more. Here’s how to use them.
Email marketers have long known that a compelling call to action is important for creating an effective campaign, and video marketing is no different.
Facebook’s autoplaying videos can be great, but that silence can be deadly. In this post, we take a look at 5 reasons to use Facebook captions.
We’ve got some key take-aways from WistiaFest 2016, including predictions on the future of business video, and some exciting new features in the Wistia player.
Basetwo Media is a video production company with offices in Vancouver and Toronto that helps organizations across Canada to communicate and educate with video.
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