BCAMA required a way to promote this year’s VISION conference online. We produced a short video for the association which features the event organizers talking about the benefits of attending the event, along with motion graphics that support its theme and unique branding in an engaging way. The video was used on their social media channels and in their newsletter to help increase conversions.

A great example of how promotional videos like this can be further leveraged, we then produced a second version which was played at the beginning of the event itself to welcome attendees and help set the tone.